Last Updated: Feb 26, 2018     Views: 6

There are several useful databases that can be found in the Sports, Media & Entertainment Research Guide


Statista is very useful for sports category such as eSports.  However, you may find specific brand information like League of Legends, also.

Sports Market Analytics

SMA provides in-depth fan market demographics for major sports categories.


ProQuest has many newspaper and trade magazine articles that cover a broad range of topics.

In addition, there is an extensive Sports Marketing Handbook

RKMA Business Reference Handbooks

The Sports Marketing Handbook has a wealth of marketing information for all the major sports categories, and events.  

Submit a Question

If you don't find an answer after searching the FAQs (use the box at the top of this page) submit a question and you will receive an email response.

Fields marked with * are required.